MINEMR LAB

Our philosophy: Traditional tested techniques are valuable, but have their limitations when it comes to understanding the changing behavior of customers. Using today’s technology, MineMR Lab can better capture brand impact and customer choices. MineMR Lab leverages new technology strengths as business tools to help you act with confidence.

INTRODUCING VRMR: VIRTUAL REALITY FOR CONCEPT SIMULATION

VIRTUAL ENVIRONMENT

VRMR offers a simulated, hyper-realistic virtual environment for space and prototype testing. Design capabilities range from game-like visuals to real life replications to articulate your ideas for customer feedback. 

CONSIDER VRMR FOR

Prototype Testing 

Commercial Space Optimization

Ad Placement Optimization

Shopper Journey 

 

 


INTRINSIC BEHAVIORS

The immersive environment and interactive functions of virtual reality capture customer process to choice by providing a setting for soliciting intrinsic behaviors. Our proprietary eye-tracking solution captures the customer visual journey. 

LEARN MORE

Learn how you can create engaging shopper experiences and take concept innovation to the next level with virtual reality.

Contact us by emailing at contact@minemr.com

Built-in expertise: We design and develop virtual reality applications in-house, whereas other firms outsource to virtual reality studios. By working with our own VR engineers, we can ensure seamless collaboration and efficient timing and costs.